NYS Markets
NYS Markets is a trading platform focused on providing access to global financial markets, offering traders a modern trading environment, competitive trading conditions, and market access across multiple asset classes.
The platform focuses on helping traders participate in financial markets through advanced technology, educational resources, and trading solutions.
Increase trader registrations, first-time deposits, and active trading participation through targeted influencer marketing campaigns.
NYS Markets sought to strengthen its visibility among active trading communities while improving user acquisition quality. Although the brand had existing market presence, it needed stronger engagement from traders who were more likely to register, deposit, and actively trade on the platform.
The challenge was to generate sustainable growth through trusted creator partnerships while maintaining high-quality user acquisition.
Apex Market developed a creator-driven growth strategy focused on Forex audiences with strong trading intent.
The campaign included:
• Matching NYS Markets with top-performing Forex creators
• Educational and market-focused content campaigns
• Multi-platform promotion across Instagram, YouTube, and trading communities
• Audience segmentation based on trading interests
• Continuous campaign optimization to maximize registrations and deposits
• Performance monitoring and data-driven scaling
Performance Metrics
Growth Analytics
Campaign Analytics
The campaign delivered significant improvements across registrations, deposits, and overall trading activity.
Through strategic creator collaborations and targeted audience outreach, NYS Markets successfully expanded its reach among active traders and improved conversion performance.
Results included:
• 22,900+ new registrations
• 15,200+ active users
• +295% deposit growth
• $6.7M trading volume generated
• +208% overall campaign growth
Ready to Achieve Similar Results?
Let Apex Market craft a high-performance influencer campaign tailored to your trading brand.