Zenith Capital FX
Increase trader retention and scale monthly funded accounts through performance marketing.
Zenith Capital FX faced a retention problem despite having strong traffic sources. Users were signing up but failing to stay active after initial deposits.
Major issues included:
- Weak onboarding communication
- No structured trader nurturing system
- Poor landing page clarity
- Lack of data-driven retargeting campaigns
The brand needed a scalable system capable of converting and retaining serious traders.
Apex Market developed a complete lifecycle marketing system focused on both acquisition and retention.
Execution included:
- Funnel restructuring for high-intent traders
- Automated onboarding email sequences
- Retargeting ads for inactive users
- New trader education landing pages
- CRM integration with segmented follow-ups
- Advanced analytics dashboard for campaign optimization
Campaign creatives were optimized weekly based on trader behavior and engagement data.
Performance Metrics
Growth Analytics
Campaign Analytics
After 60 days:
- Deposits increased by 268%
- Trading volume exceeded $22.1 million
- User retention improved by 49%
- Registrations grew to over 15,000
- Return on ad spend improved substantially
- Active trader engagement increased across all GEOs
The system continues to generate stable growth while maintaining acquisition efficiency.
Ready to Achieve Similar Results?
Let Apex Market craft a high-performance influencer campaign tailored to your trading brand.